Attribution tool

Offline Conversion Tracking Readiness Checker

Map the chain from ad click to CRM outcome and identify which identifiers, conversion stages, imports or diagnostics are still missing.

Search intent

crm offline conversion tracking · send crm conversions to google ads · enhanced conversions for leads crm

Trace the attribution chain

Check only what is genuinely in place today.

Paid-click identifier or first-party matching data is capturedWebsite lead is stored in the CRMCRM preserves identifiers needed for later matchingQualified/booked/sale outcome is recorded as a distinct CRM eventThe downstream outcome is sent back to Google Ads using a current supported routeImport diagnostics and rejected records are reviewedConsent, privacy and retention requirements have been reviewed

Readiness

0/7 controls in place

The next missing links are:

Paid-click identifier or first-party matching data is captured
Website lead is stored in the CRM
CRM preserves identifiers needed for later matching
Qualified/booked/sale outcome is recorded as a distinct CRM event
The downstream outcome is sent back to Google Ads using a current supported route
Import diagnostics and rejected records are reviewed
Consent, privacy and retention requirements have been reviewed

2026 Google Ads change

Google says that from 15 June 2026, current and future offline-conversion/enhanced-conversions-for-leads upload implementations should use Data Manager, while legacy Google Ads API access is restricted to allowlisted existing developer tokens. Verify the route used by your account before implementation.